• thriveopportunitie

Google Podcasts creator program (Up to $12,000 in funding )

The deadline to apply is 11:59pm ET on August 2.

The Google Podcasts creator program is a partnership between Google and PRX that trains, mentors, and provides resources to underrepresented voices in podcasting around the world.

Through the virtual accelerator program, independent podcasters have the opportunity to forge close relationships with other podcasters and industry experts from around the world. They will also receive up to $12,000, audio equipment, and the chance to refine their skills in storytelling, sound design, marketing, and more.

Free to participants, the 12-week training will be entirely virtual and conducted by PRX alongside international industry experts and Google Podcasts creator program alumni. 


Training, Mentorship, and Funding

Selected teams will receive up to $12,000, audio equipment, and the opportunity to refine their skills in storytelling, sound design, marketing and more with a global team of industry experts.

Work with experts from around the world

The Google Podcasts creator program advisory committee members are global leaders in the industry. Advisors work with PRX to select winning teams, provide one-on-one mentoring, lead or join training sessions, and contribute to creative reviews.

  • Regular feedback on all aspects of their production, including editorial and technical input

  • Training on topics such as storytelling, sound design, and reaching audiences through marketing and engagement strategies

  • Equipment and software to help meet independent production needs amid the challenging circumstances of the COVID-19 pandemic

  • Up to $12,000 in funding for use as they see fit for their productions


  • Have published at least five episodes of their podcast since January 2019

  • Have proficiency in English

  • Are willing to pause production during the program

  • Represent a range of geographies, backgrounds, views, voices and styles

  • Are interested in making their podcast sustainable through teamwork, openness to iteration and change, and pursuing revenue and audience growth

  • Have a fresh and compelling podcast

  • Have a sense of the audience they are trying to reach

  • Have a sense of how they want their show to sound

BIPOC podcasters and creators from traditionally marginalized groups are strongly encouraged to apply.

Please note that you will only need to fill out the application one time to be considered for all three cohorts. If you applied to last year’s program, you will need to fill out the application again.

The application will allow you to specify which cohorts you are not able to attend if needed.

Cohort One September 21, 2020, through December 4, 2020

Cohort Two January 25, 2021, through April 16, 2021

Cohort Three May 3, 2021, through July 23, 2021


" Lighting the candle of others won’t blow yours out " - Al